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warming is the greatest environmental threat humanity has ever faced,
and dramatic climate changes are already happening all over the world.
2007 is predicted to be world's warmest year in history. Rising global
temperatures are melting glaciers and decimating species. But it's not
just plants, animals or "the environment" that must be saved -- it's
us. If we don't act now, the consequences will be catastrophic and
life-threatening. Sea levels will rise to devastate coastal areas
worldwide. Stronger storms will result in disastrous flooding. Extreme
temperatures, droughts and extinctions will cause widespread
destruction of our food supply. Only we can Save Our Selves from our
climate crisis. And we must. |
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Our
climate crisis affects everyone, everywhere. Only a global response can
even begin to address our climate crisis. SOS asks all people to Save
Our Selves because only we can. SOS is more than a global distress
call. SOS is about giving the world the tools we need to answer that
call with meaningful action. The most important part of SOS is how
individuals, corporations, and governments respond. Click here to find
out from the experts how you, the businesses you deal with, and your
governments can take steps now to combat our climate crisis. Check back
often for regular updates of this toolbox.
Learn More >>
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The
Alliance for Climate Protection
The Alliance is a new organization engaged in an unprecedented public education campaign on both the urgency and the solvability of the climate crisis.
Building on the momentum of "An Inconvenient Truth," our objective is to persuade individuals, communities, states, and corporations across the world to begin to quickly reduce their own greenhouse pollution in order to become "carbon neutral." Furthermore, The Alliance is working to move the USA past a tipping point, beyond which political and business leaders and all sectors of civil society compete to offer policies and programs that will sharply reduce emissions.
Through an innovative combination of communication platforms -- like Live Earth -- and an influential collection of supporters that includes the environmental community, key leaders in business, the entertainment industry, hunters, labor and many others, the Alliance will reach new audiences that until now have not engaged in solving the climate crisis.
Partnering with SOS-Live Earth is the Alliance's first major public project. |
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The Climate Group
The Climate Group is an independent, nonprofit organization dedicated to
advancing business and government leadership on climate change. We are
based in the US, UK and Australia and we operate internationally.
The Climate Group convened last summer's roundtable discussion with
Governor Arnold Schwarzenegger, Prime Minister Tony Blair and a select
group of prominent CEOs and business leaders from leading California and
international companies to share ideas on how business and government can
work together to reduce greenhouse gas emissions. The roundtable resulted
in a historic cooperation agreement between the UK and California to
advance the deployment of clean energy and clean technologies and a
Leadership Statement on Climate Change signed by twelve of the
participating CEOs.
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MSN
MSN was the first sponsor to sign on and support SOS in its efforts to combat our climate crisis, and looks forward to extending SOS' efforts to mass audiences. As one of the world's most popular Internet destinations, MSN will help SOS meet its goal of reaching more than two billion people. MSN aims to inspire the more than 465 million people around the world who visit MSN each month through the power of video, community, interactivity and meaningful content.
People can directly participate in the SOS campaign on MSN at http://liveearth.msn.com, as part of a media experience that will seamlessly integrate video, information, community aspects and interactivity. People from around the world will also unite on 7/7/07 to watch the Live Earth webcasts live exclusively on MSN. |
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Control
Room
Control Room, of which Kevin Wall is CEO, is producing Live Earth. Control Room is the leading global provider of live digital entertainment, offering more than 500 million people worldwide access to concert broadcasts of their favorite artists. Wall launched Control Room (originally known as Network Live) in July 2005. Since then, the company has produced and distributed more than 60 concerts with artists including Beyonce, Madonna, Green Day, Dave Matthews Band, Keith Urban, James Blunt, Snoop Dogg and the Rolling Stones. Its multi-partner network provides unprecedented reach for live offerings through broadband, television, digital movie theatres and mobile phones throughout the U.S. and the world. |
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